Why Your Club Logo Might Be More Valuable Than You Think


Newsletter 40 | July 23, 2025 Your Polo is a Status Symbol. Is Your Logo Ready? Last week in Business Insider, I read this article able about the emergence of the golf polo on Wall Street. Here you have high-powered men gathering in loafers and tech-fabric polos—there’s a subtle flex happening. And it’s not about Rolexes, cars, or even a low handicap. It’s about the logo on the left chest of a moisture-wicking golf polo. Golf club logo, especially from elite, invitation-only courses, have...